brainstorming

# brainstorming Idea work has three movements: **diverge → debate → converge**. Most teams skip the middle one and converge on the first plausible idea. The debate panel is the point of this skill. ## 1. Diverge — generate genuinely different bets From a *framed problem* (who · cost-of-pain · why-now · success metric), produce **3–5 distinct approaches** — different bets, not cosmetic variants. Force diversity along at least one axis each: - **different user** (who you serve first) - **different wedge** (the one feature you lead with) - **different scope** (concierge/manual vs full self-serve) - **different business shape** (tool you sell vs outcome you deliver) For each: *the core bet · the smallest version that tests it · the main risk.* Reject near-duplicates — if two options share the same bet, drop one and push for a more contrarian alternative. ## 2. Debate — the idea-debate panel Four personas, **four different models**, two rounds. Model diversity matters: different model families fail differently, so they catch different holes. | Persona | Stance — argues… | Model | Invocation | |---|---|---|---| | **Visionary** | the strongest case FOR — the 10x outcome if it works | `claude-opus-5` | `Task`, `model: opus` | | **Skeptic** | the strongest case AGAINST — why it fails / who tried & died | `claude-sonnet-5` | `Task`, `model: sonnet` | | **User-Advocate** | the user's honest reaction — would I pay / switch / care? AND, for any product that messages or collects da...