churn-preventionlisted

# Churn Prevention Production-grade SaaS churn reduction framework covering cancel flow architecture, dynamic save offer mapping, exit survey design, dunning sequence engineering, payment recovery optimization, win-back campaigns, and churn impact modeling. Addresses both voluntary churn (customers who decide to leave) and involuntary churn (customers who leave due to payment failure). --- ## Table of Contents - [Initial Assessment](#initial-assessment) - [Churn Taxonomy](#churn-taxonomy) - [Cancel Flow Architecture](#cancel-flow-architecture) - [Exit Survey Design](#exit-survey-design) - [Dynamic Save Offer System](#dynamic-save-offer-system) - [Dunning Sequence Engineering](#dunning-sequence-engineering) - [Win-Back Campaign Framework](#win-back-campaign-framework) - [Churn Health Scoring](#churn-health-scoring) - [Metrics and Benchmarks](#metrics-and-benchmarks) - [Churn Impact Calculator](#churn-impact-calculator) - [Output Artifacts](#output-artifacts) - [Related Skills](#related-skills) --- ## Initial Assessment ### Required Context | Question | Why It Matters | |----------|---------------| | Current monthly churn rate? (voluntary vs involuntary split) | Determines which lever to pull | | Do you have a cancel flow, or is cancellation instant/via support? | Determines build vs optimize mode | | What payment processor? (Stripe, Braintree, Paddle) | Affects dunning implementation | | Average contract value and billing cycle? | Sizes the save offer budget | | Curren