c2pa-metadata

# /digital-marketing-pro:c2pa-metadata — Embed Content Authenticity Provenance ## Purpose Wraps `scripts/embed-c2pa.py` to add a **C2PA (Coalition for Content Provenance and Authenticity) manifest** to any AI-generated marketing asset. The manifest carries a machine-readable provenance trail (who generated it, what generator was used, what prompt produced it, when it was reviewed) plus a visible AI-generation claim in the IPTC digital-source-type vocabulary. This is the technical mechanism brands use to comply with: - **EU AI Act Article 50** (applicable 2 August 2026) — generative-AI marketing content must be marked in a machine-readable format using open, interoperable standards. C2PA is the emerging backbone. Penalty for non-compliance: up to **€15 million or 3% global annual turnover**. - **NY synthetic-performer disclosure law** (effective June 2026) — $1K–$5K per violation, $10K repeat; applies to synthetic influencers and AI-generated endorsements. - **FTC May 2026 endorsement guidance** — covers AI testimonials and synthetic creator content. - **Australia Online Safety Act / UK Online Safety Act** — emerging deepfake disclosure requirements. The resulting asset can be inspected by any C2PA-aware viewer (Adobe Photoshop, Lightroom, Truepic, [contentcredentials.org/verify](https://contentcredentials.org/verify)). ### C2PA spec versions to be aware of (June 2026) - **Content Credentials 2.3** (released 9 February 2026 — [launch post](https://c2pa.org/the-c2pa-laun...