newsletter-publishing

# Newsletter publishing Practical workflows for building and managing email newsletters for journalism and academia. ## When to activate - Creating a new newsletter from scratch - Designing email templates for journalism content - Building and segmenting subscriber lists - Analyzing newsletter performance metrics - Planning editorial calendars for newsletters - Migrating between newsletter platforms - Improving deliverability and open rates ## Newsletter architecture ### Content strategy framework ```markdown ## Newsletter strategy document ### Core identity - **Name**: - **Tagline** (one line): - **What readers get**: [specific value proposition] - **Frequency**: [ ] Daily [ ] Weekly [ ] Bi-weekly [ ] Monthly ### Target audience - Primary reader: - What they care about: - Why they'll subscribe: - What they'll do with this info: ### Content pillars 1. [Core topic 1] - [how often] 2. [Core topic 2] - [how often] 3. [Recurring feature] - [how often] ### Voice and tone - Formal ↔ Conversational: [1-5] - Serious ↔ Light: [1-5] - Reported ↔ Personal: [1-5] ### Success metrics (first 6 months) - Subscriber goal: - Target open rate: - Target click rate: ``` ### Issue structure template ```markdown ## [Newsletter Name] - Issue #[XX] **Date**: [Date] **Subject line**: [Subject] **Preview text**: [First 50-90 characters readers see] --- ### Opening hook [2-3 sentences that make readers want to keep reading] ### Main story [Your primary content - 300-600 words for most n...