rescue

Solid

Emergency performance fix when an ad account is in trouble. Use when the user reports a sudden CPA spike, conversion drop, runaway spend, or asks for an urgent performance rescue. Sets Operation Mode to TURNAROUND_RESCUE and applies stabilization actions. Also use when the user asks in Japanese (CPAが急に悪化した / CVが激減した / 広告費が暴走している / 緊急で立て直して).

AI & Automation 16 stars 1 forks Updated today Apache-2.0

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Quality Score: 78/100

Stars 20%
41
Recency 20%
100
Frontmatter 20%
70
Documentation 15%
100
Issue Health 10%
50
License 10%
100
Description 5%
100

Skill Content

# Rescue > PREREQUISITE: Read `../_mureo-shared/SKILL.md` for auth, security rules, output format, and **Tool Selection** (Read/Write on Code, `mureo_strategy_*` / `mureo_state_*` MCP on Desktop / Cowork). Run an emergency performance rescue workflow for underperforming campaigns. ## Prerequisites - STRATEGY.md and STATE.json must exist (run the `onboard` skill first) ## Steps **Before you start**: Run the **Diagnostic preamble** from ../_mureo-shared/SKILL.md — load learning insights (mureo_learning_insights_get) and consult advisors (mureo_consult_advisor) before drawing conclusions. 1. **Load context**: Read STRATEGY.md (including Goal sections and Data Sources) and STATE.json. Set Operation Mode to `TURNAROUND_RESCUE` in STRATEGY.md. 2. **Discover platforms**: Identify all configured ad platforms from STATE.json `platforms`. Also include any **hosted official-MCP connector** present in the session (e.g. TikTok, key `tiktok_ads`) — drive it via its own tools and skip mureo-only value-adds; see `../_mureo-shared/SKILL.md` → *Hosted-connector platforms*. 3. **Diagnose: platform-side or site-side?** (if GA4 is available): Before making ad changes, check if the performance problem is platform-side or site-side. If LP conversion rates dropped in GA4 too, the issue may be the landing page, not the ads. Recommend LP investigation before ad changes. 4. **Identify problem campaigns across all platforms**: For each configured ad platform: - **Analytics-module check (ext...

Details

Author
logly
Repository
logly/mureo
Created
3 months ago
Last Updated
today
Language
Python
License
Apache-2.0

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