amazon-display-ads
FeaturedAmazon Sponsored Display campaign strategy and optimization. Audience targeting, retargeting campaigns, creative optimization, and performance management. Use when the user asks about Amazon display ads, audience targeting, retargeting, or Sponsored Display campaigns.
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Quality Score: 94/100
Skill Content
Details
- Author
- nexscope-ai
- Repository
- nexscope-ai/Amazon-Skills
- Created
- 4 months ago
- Last Updated
- 5 days ago
- Language
- Python
- License
- MIT
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amazon-ppc-campaign
Amazon PPC campaign builder and optimizer for sellers. Two modes: (A) Build — design a complete campaign structure from scratch with keyword groupings, bid calculations, and negative keyword lists, (B) Optimize — audit existing campaigns using search term reports, identify keyword funnel opportunities, calculate bid adjustments, and generate a week-by-week action plan. Integrates with amazon-keyword-research for keyword input. No API key required. Use when: (1) setting up Amazon PPC campaigns for a new product, (2) auditing existing campaign performance and ACoS, (3) optimizing keyword bids and negative keywords, (4) building Auto/Manual/Exact campaign structures, (5) analyzing search term reports for opportunities, (6) calculating break-even ACoS and target ACoS, (7) scaling profitable campaigns to Sponsored Brands or Display.