ad-account-auditor

# Ad Account Auditor > Based on the [ROAS Benchmark](../../../references/roas-benchmark.md). This is the auditor-class gate for paid ads — the ROAS peer of `content-quality-auditor` (CORE-EEAT) and `domain-authority-auditor` (CITE). It fills the gap between building campaigns and scaling them: a pass/fix/block check that no other paid skill performs. This skill scores a paid ad account on four ROAS levers (Return, Offer, Audience, Spend-efficiency), enforces five red-line vetoes, and emits a gated audit artifact with a SHIP/FIX/BLOCK verdict before budgets get raised. > **Provisional framework**: ROAS bands are new. Treat scores as provisional until calibrated against ~30 real manually-exported account audits in `memory/audits/paid/`. ## When This Must Trigger Run this before any budget increase, even if the user doesn't use audit terminology: - User asks "is this account ready to scale" or "why am I wasting spend" - User just built campaigns with `campaign-architect` or creative with `ad-creative-builder` and wants a pre-launch check - User suspects a tracking, attribution, or brand-safety problem - Periodic ROAS health check as part of a paid-ads program - Before `paid-measurement-loop` runs an experiment against a control ## Quick Start Finish with a SHIP/FIX/BLOCK verdict and a handoff summary using the format in [skill-contract.md](../../../references/skill-contract.md). ``` Audit this Google Ads account for ROAS. Goal is DR/performance. Exports: [campaign CSV] ...