ad-creative-builder

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Use when the user asks to "write ad copy", "generate RSA headlines", or "build ad creative at volume"; produces ad units — RSA headlines/descriptions, hooks, and an angle matrix — message-matched to the destination landing page. Not for scoring an ad account — use ad-account-auditor; not for the post-click page — use landing-optimizer; not for organic articles — use seo-content-writer. 广告创意/广告文案/RSA标题

Web & Frontend 2,354 stars 322 forks Updated today Apache-2.0

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Skill Content

# Ad Creative Builder Generates and iterates paid-ad creative at volume — RSA headlines and descriptions, hooks, and an angle matrix — each message-matched to the destination landing page. This is the build skill that produces the ROAS **O (Offer)** units; it does not score them (that is `ad-account-auditor`) and does not touch the post-click page (that is `landing-optimizer`). ## Quick Start ``` Generate 15 RSA headlines and 4 descriptions for [product/offer], destination [URL] ``` ``` Build an angle matrix (3 angles x 3 hooks) for [offer] on [platform], message-matched to [landing page URL] ``` ``` Iterate on these losing headlines: [paste]. Keep the winners, replace the rest, hold message-match to [URL]. ``` ## Skill Contract **Expected output**: a ready-to-import creative set (RSA headlines/descriptions, hooks, angle matrix) with a per-unit message-match note to the destination URL, plus the standard handoff summary for `memory/paid-ads/ad-creative-builder/`. - **Reads**: the offer, destination URL (or its key copy/claims), platform + ad format, target audience/intent, brand voice, and any existing variants to iterate on; approved claim wording and live-offer terms from `memory/claims/claims-ledger.md` and `memory/claims/offers.md` — the [offer-claims-registry](../../../protocol/offer-claims-registry/SKILL.md) ledger — when present. - **Writes**: a user-facing creative deliverable (the **O** units) and a reusable handoff summary. - **Promotes**: chosen angles, the...

Details

Author
aaron-he-zhu
Repository
aaron-he-zhu/aaron-marketing-skills
Created
6 months ago
Last Updated
today
Language
Python
License
Apache-2.0

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