report-generator

# Report Generator This skill helps you create professional influencer marketing reports that tell the story of your campaign performance. It adapts content and depth based on the audience. ## Quick Start Shortest invocation: ``` Create a campaign report for [campaign name] for [audience: executive/client/team] ``` Common scenario: ``` Generate an executive summary for our Q3 influencer campaigns ``` ## Skill Contract - **Reads**: campaign name, reporting period, target audience, and computed metrics (reach, engagement, conversions, spend, revenue, ROI/ROAS, per-influencer results). Prior outputs from `performance-analyzer` and `roi-calculator` if available. - **Writes**: a finished report in the audience-appropriate template, saved to `memory/influencer/report-generator/YYYY-MM-DD-<topic>.md`. - **Promotes**: durable verdicts (final ROI/ROAS, top performers, renew/drop calls, headline learnings) to `memory/hot-cache.md`. - **Done when**: 1. The report matches the requested audience template (executive, client, team, or board). 2. Every metric is paired with context (target, benchmark, or prior period). 3. The report ends with concrete recommendations and, where relevant, action items. - **Primary next skill**: [content-quality-auditor](../../cross-cutting/content-quality-auditor/SKILL.md) ### Handoff Summary > Emit the standard shape from [skill-contract.md §Handoff Summary Format](../../references/skill-contract.md). ## Data Sources This family ships Tier ...