trend-spotter

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Use when the user asks to "find trending topics", "what trends should my brand jump on", or "time a campaign around a cultural moment"; produces a ranked trend report with brand-fit scores, format calls (rising/peak/declining), a cultural calendar, and go/skip recommendations. Not for finding the creators to run those trends — use influencer-discovery.

AI & Automation 2,354 stars 322 forks Updated today Apache-2.0

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Skill Content

# Trend Spotter This skill helps you identify and capitalize on trends that matter to your audience. It monitors social conversations, emerging topics, viral content formats, and cultural moments to inform influencer campaign timing and content strategy. ## Quick Start Shortest invocation: ``` What trends are relevant for [brand/industry] right now? ``` Common scenario — analyze one specific trend before committing: ``` Should [brand] participate in [trend/challenge]? Score the brand fit and give a go/skip call. ``` ## Skill Contract - **Reads**: brand/industry, target platforms, audience, geographic focus, time horizon, content categories; prior audience and niche findings from `memory/influencer/` if present. - **Writes**: a trend report (ranked trends, brand-fit scores, format calls, cultural calendar, go/skip recommendations) to `memory/influencer/trend-spotter/YYYY-MM-DD-<topic>.md`. - **Promotes**: durable facts (top trends to act on now, trends to avoid, next review date) to `memory/hot-cache.md`. - **Done when**: 1. Each candidate trend has a brand-fit score and a go / caution / skip call. 2. The report names the top 3 trends to act on now plus a watch list and an avoid list. 3. Action items carry a timing window and a content-format recommendation. - **Primary next skill**: [influencer-discovery](../../map/influencer-discovery/SKILL.md) — find the creators who can execute the chosen trends. ### Handoff Summary > Emit the standard shape from [skill-con...

Details

Author
aaron-he-zhu
Repository
aaron-he-zhu/aaron-marketing-skills
Created
6 months ago
Last Updated
today
Language
Python
License
Apache-2.0

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