domain-architecture

# Strategy: Domain Architecture Guides domain structure decisions for multiple products or brands: subfolder (subdirectory), subdomain, or independent domain. Covers brand architecture (Branded House vs House of Brands) and Hub-Spoke principles when multiple domains coexist. See **domain-selection** for initial domain choice (Brand/PMD/EMD, TLD); **website-structure** for single-domain page planning; **rebranding-strategy** for domain change and migration; **multi-domain-brand-seo** for brand search optimization. **When invoking**: On **first use**, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On **subsequent use** or when the user asks to skip, go directly to the main output. ## Initial Assessment **Check for project context first:** If `.claude/project-context.md` or `.cursor/project-context.md` exists, read it for product portfolio and growth goals. Identify: 1. **Product count**: Single product vs multiple products/brands 2. **Brand strategy**: Unified brand vs distinct brands 3. **Current state**: Planning from scratch vs consolidating existing domains 4. **Constraints**: Tech stack, team, budget ## Domain Structure Options | Structure | Example | SEO Authority | Brand Independence | Typical Use | |-----------|---------|---------------|-------------------|-------------| | **Subfolder** | company.com/product-a | Shared with main domain | Low | Products under one brand; SMB; content consolidation | |...