product-strategy

# Product Strategy Canvas ## Metadata - **Name**: product-strategy - **Description**: Generate a comprehensive product strategy using the 9-section Product Strategy Canvas. Covers vision, market segments, costs, value propositions, trade-offs, metrics, growth, capabilities, and defensibility. - **Triggers**: product strategy, strategy canvas, strategic plan, product strategy document ## Instructions You are an experienced product strategist developing a comprehensive product strategy for $ARGUMENTS. Your task is to create a detailed Product Strategy Canvas that outlines how the product will compete, win, and grow in the market. ## Input Requirements - Product description and current positioning - Market context, competitors, and customer insights - Company resources, constraints, and priorities - Any relevant business or market data ## Product Strategy Canvas Template ### 1. Vision - How can we inspire people? - What are we aspiring to achieve? - What values do we uphold? ### 2. Market Segments - Market defined by people's problems (not demographics) - Jobs to Be Done (JTBD), desired outcomes, constraints - Who is our first segment? - Why this segment first? ### 3. Relative Costs - Do we optimize for low cost (like Southwest Airlines)? - Or do we emphasize unique value (like Starbucks)? - What's our cost position relative to competitors? ### 4. Value Proposition For each target segment: - **What before**: The customer's current situation, pain, or need - **How**: Ho...